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	<title>Wednesday London &#187; Pringle of Scotland</title>
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	<description>Wednesday is a digital creative agency that delivers creative, strategic and technological solutions for the fashion, luxury and consumer lifestyle industries.  Wednesday are focused on delivering cutting-edge solutions, which combine strategic intelligence and original creativity to give their clients a competitive advantage.</description>
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		<title>WEDNESDAY HAVE LAUNCHED THE NEW ONLINE HOME OF PRINGLE OF SCOTLAND</title>
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		<pubDate>Thu, 14 Oct 2010 14:44:27 +0000</pubDate>
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				<category><![CDATA[Pringle of Scotland]]></category>
		<category><![CDATA[Website Design]]></category>

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		<description><![CDATA[The highly anticipated new interactive transactional home of Pringle of Scotland is now live. Wednesday have designed an online home that highlights the unique nature of the brand and luxury quality of the brands collection, focusing on editorial collaborations and the promotion of its rich Scottish heritage. The fine blend of content and commerce aims [...]]]></description>
			<content:encoded><![CDATA[<p>The highly anticipated new interactive transactional home of Pringle of Scotland is now live. Wednesday have designed an online home that highlights the unique nature of the brand and luxury quality of the brands collection, focusing on editorial collaborations and the promotion of its rich Scottish heritage. The fine blend of content and commerce aims to leave the customer with a deeper understanding and appreciation of the Pringle brand after each visit.</p>
<p><a href="http://www.pringlescotland.com" target="_blank">www.pringlescotland.com</a></p>
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		<title>Wednesday are working with the luxury fashion house Pringle of Scotland on the launch of their forthcoming new e-commerce website.</title>
		<link>http://wednesday-london.com/%scategory%/pringle-of-scotland/</link>
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		<pubDate>Wed, 05 May 2010 23:00:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Pringle of Scotland]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://wednesday-london.com/?p=47</guid>
		<description><![CDATA[Pringle is in the middle of an exciting moment as it re-positions itself back at the forefront of the fashion world &#8211; rapidly gaining recognition as a leading british luxury fashion brand thanks to new, visionary leadership and some bold collaborations. Wednesday join the likes of Ryan Mcginley, Tilda Swinton, Douglas Gordon &#38; David Shrigley [...]]]></description>
			<content:encoded><![CDATA[<p>Pringle is in the middle of an exciting moment as it re-positions itself back at the forefront of the fashion world &#8211; rapidly gaining recognition as a leading british luxury fashion brand thanks to new, visionary leadership and some bold collaborations.</p>
<p>Wednesday join the likes of Ryan Mcginley, Tilda Swinton, Douglas Gordon &amp; David Shrigley in working with Pringle of Scotland to drive this future success.</p>
<p>As well as introducing e-commerce, the new website will be the home for all of Pringle’s existing collaborations and will also feature an exciting editorial content agenda.</p>
<p class="hidden">To view the latest Ryan Mcginley &amp; Tilda Swinton ad campaign video <a rel="external" href="http://vimeo.com/8727939">click here</a>.</p>
<p class="hidden">To view the highly amusing David Shrigley cartoon on the history of Pringle <a rel="external" href="http://www.pringlescotland.com">click here</a>.</p>
<p>To view the existing site visit <a rel="external" href="http://www.pringlescotland.com">www.pringlescotland.com</a></p>
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